Recruiting Gen Z: Why NIL Athletes Have More Impact Than Ads
The next generation of recruits isn’t watching TV commercials or flipping through magazines – they’re scrolling TikTok, Instagram, and YouTube. For the U.S. military and other organizations competing for Gen Z’s attention, traditional advertising has lost its edge. To...
Why NIL Athletes Resonate with Gen Z
NIL allows college athletes to monetize their personal brands by partnering with organizations. But beyond sponsorships, these athletes serve as peer influencers: blending the credibility of a trusted teammate with the reach of a social media influencer. Four key...
What is Name, Image and Likeness (NIL) and how do you use it to drive military recruitment?
Name, Image, and Likeness (NIL) is a revolutionary marketing tool that allows college athletes to monetize their personal brand through commercial activities. These activities include endorsements, event appearances, and creating compelling content for partners. Since...
Announcing HUBZone Certification
Blackhorse Management announces certification by the SBA as a Historically Underutilized Business Zone (HUBZone) in Winston-Salem, NC. The move to a HUBZone will provide high-level career opportunities to residents in an economically disadvantaged area, while also...
Announcing ISO 9001 Certification
Winston-Salem, North Carolina – Blackhorse Management is proud to announce its certification for ISO 9001, the internationally recognized standard for Quality Management Systems. This certification affirms Blackhorse Management's commitment to excellence and customer...
Announcing SDVOSB Status
Blackhorse Management Achieves Service DisabledVeteran Owned Small Business (SDVOSB) Certification. [Winston-Salem, NC] – Blackhorse Management, a leading provider of management consulting services, is proud to announce its recent certification as a Service-Disabled...
Announcing ISO 31000 Certification
Blackhorse Management Achieves Achieves ISO 3100 Information Security Management System Certification. [Winston-Salem, NC] – Blackhorse Management, a leading provider of management consulting services, is proud to announce their recent achievement of becoming...
Announcing ISO 27001 Certification
Blackhorse Management Achieves Achieves ISO27001 Information Security Management System Certification. [Winston-Salem, NC] – Blackhorse Management, a leading provider of management consulting services, is proud to announce that it has achieved the ISO 27001...
Announcing Office Move
Blackhorse Management announces moving the Corporate Headquarters to a Historically Underutilized Business Zone (HUBZone) in Winston-Salem, NC. [Winston-Salem, NC] – Blackhorse Management, a leading provider of management consulting services, is excited to announce...